Featuring
Margaret Gould Stewart
VP of Product Design, Facebook
About The Episode
As organizations grow, they tend to think in terms of processes and data, and although those elements are vital to scale, teams sometimes lose sight of the why. Key to scaling is building an infrastructure that supports a company’s core mission.
In our final Season 2 episode of the DesignBetter.Co Podcast, Facebook Vice President of Product Design Margaret Gould Stewart talks with Aarron and Eli about how storytelling, open communication, and keeping the focus on the customer help the company’s design team scale.
“The most important thing you can do is have a story around what you’re doing, for whom, and why.”
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Bio
Margaret is a seasoned UX executive with over 20 years experience leading design and research teams, including in her current role as Vice President of Product Design at Facebook. Over the course of her career, she’s led user experience for six of the top 10 websites (Facebook, Tripod, Angelfire, Lycos, Google Search, YouTube). She has a proven track record of leadership in a variety of contexts, from startups to Fortune 500.
Meet Your Hosts
Aarron Walter
VP of Design Education
Aarron Walter is Director of Product on the COVID Response team at Resolve to Save Lives. Previously, he was VP of Design Education at InVision, and founded the UX practice at Mailchimp where he helped grow the product from a few thousand users to more than 10 million. He’s the author of a number of books, the latest of which is a second edition of Designing for Emotion. Aarron’s design guidance has helped the White House, the US Department of State, and dozens of major corporations, startups, and venture capital firms.
Eli Woolery
Director of Design Education
Eli is the Director of Design Education at InVision. His design career spans both physical and digital products, and he has worked with companies ranging from startups (his own and others) to Fortune 500 companies.
In addition to his background in product and industrial design, he has been a professional photographer and filmmaker. He teaches the senior capstone class Implementation to undergraduate Product Designers at Stanford University. You can find Eli on Twitter and Medium.
Podcast
Uncover insights from the world’s top designers and creatives
In our sixth season, we’re looking beyond the design team to explore the far reaches of collaboration, and we’ll surface a cross-disciplinary approach to doing complex work with diverse teams.